People think about things they feel close to in a different way to things they feel apart from. Harriet Day explains how Construal Level Theory can be applied to transform fundraising events by making donors feel psychologically closer to the…
Is fundraising a ‘profession’? As Rogare publishes a green paper on the subject, Ian MacQuillin argues that it isn’t, and can’t be while you don’t have to know anything about fundraising in order to become a fundraiser.
Fundraising falls short of being a ‘profession’ assessed against usual criteria Lack of professional status leads to lack of respect from peers Formal entry route into fundraising needed.
jonedA series of reports highlighting issues and challenges facing the fundraising professions in various countries around the world is to be launched by Rogare, the fundraising think tank at Plymouth University’s Hartsook Centre for Sustainable Philanthropy.
Plymouth University’s fundraising think tank, Rogare, is delighted to announce that Irish fundraising agency Ask Direct has become an Associate Member.
‘Donorcentric’ fundraising could claim to be the dominant philosophy in fundraising. But, asks Ian MacQuillin, can anyone actually describe what it really is?