‘Donorcentric’ fundraising could claim to be the dominant philosophy in fundraising. But, asks Ian MacQuillin, can anyone actually describe what it really is?
In the first part of this blog, Ian MacQuillin argued many fundraisers don’t have a consistent idea of what they mean by ‘donorcentric’ fundraising. In part 2, he explores some of the issues this can lead to.
Each month, the Critical Fundraising blog presents a digest of the best fundraising-related blogs and articles that have adopted a critical fundraising mode of thought. Inclusion in this digest does not indicate that Rogare agrees with any arguments presented, only…
Each month, the Critical Fundraising blog presents a digest of the best fundraising-related blogs and articles that have adopted a critical fundraising mode of thought. Inclusion in this digest does not indicate that Rogare agrees with any arguments presented, only…
If it’s beneficiaries, rather than donors, who are actually charities’ ‘consumers’, Ian MacQuillin asks if this changes how fundraising ought to be regulated.
Fundraising regulation is often predicated on the assumption that donors require the same degree of ‘protection’ as consumers. In the first of a two-part blog, Ian MacQuillin argues that it’s beneficiaries, not donors, who are a charity’s true consumers
Each month, the Critical Fundraising blog presents a digest of the best fundraising-related blogs and articles that have adopted a critical fundraising mode of thought.
Ian MacQuillin explores how total relationship fundraising could ensure that supporters have harmonious relationships in all their contacts with a nonprofit organisation.
Fundraisers would have more success raising money if they spent more time talking to trustees and senior leadership teams, says Ian MacQuillin. Total relationship fundraising might just be the answer.
Following the publication of Rogare’s relationship fundraising review, Adrian Salmon takes a fresh look at Ken Burnett’s original book. What if it had been published this year and this was the first time anyone had been exposed to the ideas…