Despite raising more than $100 million, the Ice Bucket Challenge has attracted a curiously high level of criticism. Simon Burne disposes of a few unfounded objections.
Viral fundraising
KNOWLEDGE: The Ice Bucket Challenge
by criticalfundraising • • 0 Comments
Critical Fundraising rounds up some of the pro and anti- arguments, and those that explore some of the more neutral issues relating to the Ice Bucket Challenge.